You May Pick Two
Aug10

You May Pick Two

Read More

Vague Terminology In Ads

“To explain why some advertising campaigns were successful and others were not, legendary ad man, Rosser Reeves theorized that the difference was successful ads had a Unique Selling Proposition.  The theory was composed of three elements.  First, the advertisement must be honest, without empty words, and the ad must clearly state what single benefit the customer will enjoy for the product or service.  Secondly, the proposition...

Read More
Whimsical Design by Tad Carpenter
Mar15

Whimsical Design by Tad Carpenter

A great designer working in Kansas City featured by Grain Edit.  Wonderful use of color and simple pen and ink illustrations.  His poster works are my favorite. The article includes images from his working process and photos from his office, very slick. Read the article and see more of his work here...

Read More
Inspiration to Innovation
Mar09

Inspiration to Innovation

Inspiration to Innovation – This is how things should be. I will test all my relationships and projects based on this from now...

Read More

Call To Action Generator, See It!

Fun, simple and occasionally useful!  Follow this link >>>

Read More